Sanghamitra is a brand & communications strategy professional from India, who grew up in Libya amidst much cultural plurality. Authentic products, emerging cultures and a multi-cultural environment gets her excited. Over the last twelve years, she has worked on local and global brands in creative powerhouses, big agencies, media houses and startups - creating brands, increasing communication efficiency in a digital and media-saturated world, and bridging the creative-data gap. Her current pursuit is to find creative and functional ways to engage people for a greener, healthier and happier world.
Since 2019 - Principal at The Idea Consultancy
2017 to Dec 2018 - Strategy & Account Director at Sabay Digital Media, Phnom Penh
2013 to 2016: Strategic Planner at Wieden + Kennedy, Delhi
2012 - 2013: Group Manager, Strategic Planning at DraftFCB Ulka, Gurgaon
2011 - 2012: Group Head Planning at Havas Worldwide, Gurgaon
2008 - 2011: Senior consultant, then Group Manager, Account Management and Strategy, at Elephant Design + Strategy, Delhi
2007 and 2008: Account Executive at Vyas Giannetti Creative and Ogilvy & Mather, Gurgaon